For any business user or organization today, the decision to use email is a no-brainer. Business simply can't be done in many cases without it. But that doesn't mean you can interchange email platforms or service providers at will. Digging into the capabilities of these services reveals a great deal of additional feature scaffolding that surrounds almost every email implementation by necessity.

When it comes to getting online, there are few bigger names than GoDaddy. The largest domain provider in the world, GoDaddy is also a one-stop-shop for building, hosting, and marketing your website. Our research found that its website builder could get you online the fastest. Its hosting was middle-of-the-road overall, but it scored very well for features.
Start from scratch or choose from over 500 designer-made templates to make your own website. With the world’s most innovative drag and drop website builder, you can customize or change anything. Make your site come to life with video backgrounds, scroll effects and animation. With the Wix Editor, you can create your own professional website that looks stunning.
If you want the security and privacy features of the above solutions while not paying too much, Rackspace offers the best alternative. In fact, they claim “256-bit Encryption in transit and at rest.” Rackspace offers a basic plan at $2/user/month, with huge 25 GB mailboxes, 30 GB cloud storage and unlimited email aliases. You can run your emails from Apple Mail, Mozilla Thunderbird and Microsoft Outlook.
Our surprise find, Migadu is a little-known Swiss email hosting provider which delivers unbelievable price/performance value along with top-notch security. It lacks fancy features but does the job of email hosting with guaranteed privacy at the cheapest plan of $4/user/month. One may also go for Runbox and Amazon Work Mail, but it was outside the scope of this article.
GoDaddy has rich shared hosting plans, but HostGator(2.64 Per Month - Save up to 62% at HostGator) still reigns as the PCMag Editors' Choice for shared web hosting services. Like GoDaddy, HostGator boasts unlimited domains and monthly data transfers across the board, and a choice of Linux- or Windows-based servers, but it tops its rival by offering a VoIP number for your business and unlimited storage with all plans.
Other advanced plans utilize more intensive security and offer support for things like a Secure Socket Layer (SSL). Also on offer is SHA-2 and 2048-bit encryption for all hosting plans and the option to buy SiteLock (a service that provides spam and malware monitoring, site-verification certificate, and app scanning). You may also have access to malware scanning and removal features.
Most companies will prefer a third-party solution since not only will these be more capable, they'll also be supported more effectively by related back-end apps, such as mobile device management (MDM) platforms and mobile-oriented endpoint protection solutions. You'll also have an easier time pushing a third-party platform out to registered client devices, though some hosted email providers can help with this step.
It is also necessary to study email alternatives as part of your email service setup plan. Email is the standard way to communicate and it is familiar to most users, but it isn't always the most effective or expedient method. Email can be slow, result in delayed responses, and messages are rarely read to completion. Because of this, many businesses require additional "collaboration" tools, that various email services also include, in order to fill the communication gap more effectively. 

Other advanced plans utilize more intensive security and offer support for things like a Secure Socket Layer (SSL). Also on offer is SHA-2 and 2048-bit encryption for all hosting plans and the option to buy SiteLock (a service that provides spam and malware monitoring, site-verification certificate, and app scanning). You may also have access to malware scanning and removal features.
The Pro 5 plan (starts at $24.99 per month) comes with five domains, 50GB of storage, five staging areas, site backup (for up to 90 days), and a free SSL certificate. Pro 10 (starts at $49.99 per month) ups the domains to 10, storage to 80GB, and staging areas to 10. Pro 25 (starts at $89.99 per month) builds on Pro 10 by offering 25 domains, 25 staging areas, and 100GB of storage. Pro 50 (starts at $169 per month) serves up 50 domains, 200GB of storage, and 50 staging areas. Please note that the renewal prices are the same as the starting prices.
The flip side of that coin is specialization. Many operators believe that hosted email services are useful mainly to companies interested only in general-purpose email use and that any specialized application requires an in-house deployment. This might be true depending on the app but it might not depending on the capabilities offered by the hosted email provider. Email marketing is a great example. Some hosted email providers have special service suites aimed specifically at email marketers, many of whom can send out thousands of emails per month, focused not so much on communication as they are on marketing. These service providers deliver more than just volume, too, as they also offer custom email creation tools and sophisticated marketing and tracking metrics. 

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If you want the security and privacy features of the above solutions while not paying too much, Rackspace offers the best alternative. In fact, they claim “256-bit Encryption in transit and at rest.” Rackspace offers a basic plan at $2/user/month, with huge 25 GB mailboxes, 30 GB cloud storage and unlimited email aliases. You can run your emails from Apple Mail, Mozilla Thunderbird and Microsoft Outlook.
However, if the request comes through for a domain name not on the server, the Web Server application returns a 404 error, which means the website can’t be found at this location. Because computers are pretty smart, putting through the same request again is going to return the same error—it’s not analogous to not finding your keys, unfortunately. You can’t keep digging until you finally find what you’re looking for.
GoDaddy’s shared pricing plans range from $2.99/month to $12.99/month. Each plan builds on the previous set of features, working up to the most powerful ‘Maximum’ plan, which has four times the processing power and memory of the Deluxe and Economy plans (plus an SSL certificate for the full term). It claims to support ‘multiple complex sites with high-res photos and videos’, but we’d still recommend a VPS for such sites.

Thanks for the recommendations! Small businesses need affordable hosting plans, which do not make compromises with quality. A reliable host can help you to grow your website and therefore to increase your traffic and revenues. I’ve been using the web hosting services by BGOcloud since I’ve created my website, as its web hosting plans perfectly suit my budget and needs. The speed and the reliability of its services have been great.


Room to grow. Even though most small businesses will probably want to launch just one website, it’s worth having the possibility for the client’s portfolio to grow and expand to a couple more websites. Even though most hosts will allow that, some of them might charge more than what can be considered reasonable. Also, rolling out new sites should be easy to do – without the need to reconfigure or move the original site.
Data protection is another key email security concern. Inboxes often contain GBs of business-critical and personal data, so not just hackers but also legitimate marketing companies can make big money off mining email data—and this sometimes includes the very company that is providing the email service to you. Fortunately, most companies, including your hosting provider, are pretty good about keeping out of private data, but it's important to be aware of when these policies have failed. Security breaches are commonplace and it's important to know how your data is being managed. To protect yourself, be sure to inquire about data safety capabilities on the provider's side, especially around encryption and malware scanning. But be sure to implement additional measures on your side, as well, including encryption for those using local email clients as well as deploying personal virtual private networks (VPNs) to folks accessing their email from multiple locations.
For those unlucky enough to choose an email host that doesn't have built-in spam detection, it can often be an ordeal to route email correctly through a third-party filtering service. Some businesses actually prefer engaging with a third-party spam filterer, mostly for compliance or customization reasons. But, for the majority of SMBs, this is headache they would be best off trying to avoid.
We found it a simple endeavor to set up our GoDaddy email, as the web host prompted us to create one during the sign-up process. We simply selected the domain to which the email address would be associated, and then entered an email handle and a password. In general, Microsoft Office 365 is fairly straightforward to configure, but GoDaddy has really taken the guesswork out.
For any business user or organization today, the decision to use email is a no-brainer. Business simply can't be done in many cases without it. But that doesn't mean you can interchange email platforms or service providers at will. Digging into the capabilities of these services reveals a great deal of additional feature scaffolding that surrounds almost every email implementation by necessity. 

Microsoft’s closest rival is winning rave reviews with its G Suite apps. If you enjoy using Gmail as your mail client, along with Docs and Hangouts, this might be it for you. Even the cheapest plan at $5/user/month comes with 30 GB storage, business email through Gmail, video and voice messaging, group editing on docs, sessions on Hangouts and shared calendars. 

Possibility to launch an e-commerce store later on. Adding an online store to a small business website is a fairly common thing. However, if the site is set up on a server that does not offer affordable SSL certificates, dedicated IPs, or PCI compliance, then you might end up having to move the entire website to a completely new host. It’s best to avoid that and prepare yourself ahead of time. More on best hosting for e-commerce.

You can create a free website with Wix that comes with a Wix domain. To instantly look more professional online, get a custom domain name. It adds credibility to your brand and helps visitors find you online. You can start building your brand by using your domain in a custom email address ([email protected]), your social channels, email marketing campaigns and more. 

Ultimately, it boils down to a balance between cost, features, and risk. It's always tempting to simply jump on the lowest-cost solution, but the fact that email is ubiquitous keeps this from being the smart play. It's nearly impossible to escape using it, which means your users, your customers, and the guts of your business have all come to depend on it in different ways. You need to discover those ways, evaluate them, and then choose a service that either meets or improves on them. This takes time, discussion with your IT staff, and some investigation; these are steps you don't want to skip. Otherwise, you'll pay for it later.

PCMag understands that no two businesses have the same web hosting requirements, so we've rounded up our best-reviewed web hosting companies for small businesses and detailed their offerings in the table above so that you can get a jump-start on picking a service. If an offering catches your eye, make sure to click the appropriate link from the capsules below to read the in-depth review of the service in question.
Start from scratch or choose from over 500 designer-made templates to make your own website. With the world’s most innovative drag and drop website builder, you can customize or change anything. Make your site come to life with video backgrounds, scroll effects and animation. With the Wix Editor, you can create your own professional website that looks stunning.
Things are probably more complicated than that, though. As a recent survey conducted by market research firm Statista clearly shows, email is one of the most popular apps for mobile devices across most organizations and even consumers. Given how many workflows, business processes, and just plain important communications take place over email, this is one area where you likely shouldn't skimp.
GoDaddy offers a lot of support to WordPress users. But one of the most important things to understand is that they offer something known as “managed” WordPress hosting. That means they take care of handling a number of technical details, like plugin updates and WordPress software updates, that you’d normally have to deal with. This may be particularly attractive to small business owners.
All GoDaddy’s business hosting plans come with unmetered traffic, unlimited websites and databases, and a standard SSL certificate included. The more you’re willing to spend, the more storage, RAM (memory) and CPUs (power) you’ll be able to tap into. GoDaddy’s business hosting plans can cover everything from multiple basic sites (Launch plan) to multiple photography or resource-heavy sites (Expand plan).
PCMag, PCMag.com and PC Magazine are among the federally registered trademarks of Ziff Davis, LLC and may not be used by third parties without explicit permission. The display of third-party trademarks and trade names on this site does not necessarily indicate any affiliation or the endorsement of PCMag. If you click an affiliate link and buy a product or service, we may be paid a fee by that merchant.
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